For LEGO enthusiasts seeking a personal touch in their collections, Minifigs provides the perfect solution.
Minifigs specialises in personalised minifigures, custom printing their designs onto genuine LEGO parts - offering the ability to design one-of-a-kind characters. Whether it's crafting figures resembling individuals, recreating beloved pop culture icons, or commemorating special occasions like weddings, Minifigs offers a wide range of customisation options.
With personalised faces, unique outfits, and themed accessories, Minifigs bring creativity and fun to the LEGO world, making it easy to create minifigs that stand out from the rest.
The Challenge
When Minifigs.me was featured in the national press, sales saw a substantial boost. The launch of a new Shopify website, complete with a 'create your own' figure builder, fuelled further growth, which has continued steadily ever since.
This expansion led to the need for larger premises and additional staff, as well as a growing international fanbase and increasing overseas orders. However, the surge in demand also brought logistical challenges, particularly in managing multi-carrier fulfilment.
The Solution
As domestic and international orders surged, Minifigs identified the need to transition away from manual shipping processes and partnered with Shipmate to implement an automated fulfilment strategy.
Using multiple carriers, Minifigs found that manually entering parcel data into carrier portals was time-consuming, leading to delays in order fulfilment. By integrating Shipmate, Minifigs streamlined the process, connecting their website to multiple carriers through a single point of integration.
The Result
Since integrating Shipmate Automated Shipping Software, Minifigs has seen a dramatic improvement in both the speed and accuracy of order fulfilment. By automating the process, shipments are now dispatched with LEGO-like precision, significantly reducing the risk of human error. Orders are processed seamlessly, ensuring that customers get their custom minifigs faster than ever, without the frustration of delays caused by manual entry mistakes.
With fewer shipping issues to manage, the Minifigs team can now focus on more important tasks, like designing new creations and expanding their product range. Rather than spending time on the complexities of fulfilment, staff can devote their efforts to the creative side of the business, leaving Shipmate to handle the rest—helping the operation click into place perfectly!
